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Intellichoice

A Brisbane home loan broker kept losing the search game. We rebuilt the site so every service had room to rank and a clear next step.

Industry: Home loans
Location: Brisbane
Kind of work: BrandWebsiteContent

Visit intellichoice.com.au

Intellichoice website hero — A dot study for Intellichoice. Move across it.

01 · Habitat

Where Intellichoice lives.

Intellichoice is a Brisbane financial services broker that specialises in owner builder home loans.

02 · Pressure

What buyers needed.

After ongoing trouble with SEO, Intellichoice asked us to rebrand its online presence and lift its search results.

03 · Adaptation

What we changed.

Intellichoice offers a broad range of services, so the site design and structure had to support all of them.

Finance is fiercely competitive. Each page and service needed enough content to rank well, engage the reader and give them clear options for the next step.

04 · Selection

What happened next.

The new website lifts the brand, presents the services more clearly and is built to help Intellichoice reach and convert more customers.

Evolve into the obvious choice.

Your story starts by finding where buyers cut you. The Fitness Test shows you yours in two weeks, for $2,900.

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