Can we just pick the adaptation we want?
You can tell us what you think it is, and we'll write that down. The Fitness Test then shows whether it's the weakest moment. Often it is. Sometimes the gap is somewhere nobody was looking.
What does "from $4,900" cover?
One focused change to one moment, built and launched, with its prediction checked afterwards. Bigger scopes are priced from the Fitness Test findings, once we know what the change has to do.
Do we need a Fitness Test first?
Yes, because it's how we know which moment to aim at and what it scores today. The fee comes off your Adaptation if you start within 90 days.
What if the prediction misses?
We say so, and say why. A miss still tells you something true about your buyers, and the next variation starts from it.
Can we do more than one at a time?
You can, but each one gets its own moment and its own prediction, so we can still tell what moved what. Running them back to back is what Generations is for.