Is this just SEO with a new name?
Search is part of it. The difference is the starting point: real buyer questions, at two stages, for six buyer types. We build what answers them, then check whether assistants and Google now name you.
Can you guarantee ChatGPT will recommend us?
No, and be wary of anyone who does. Nobody controls what an assistant says. What we can do is make you easier to understand and safer to recommend, and show you honestly what changed.
Which assistants do you check?
ChatGPT, Gemini, Perplexity and Google. Each one answers differently, so we report them separately.
Do we need a new website for this?
Not always. Many gaps close with answer pages, structured data and proof added to the site you have. If the site itself is the problem, the Fitness Test will say so.
How soon will we see a change?
Assistants and search update at different speeds, so we don't promise a date. We re-ask the same questions on a schedule and report what moved and what didn't.