01 · HabitatWhere Griffith University lives.
Griffith University Gold Coast (GUGC) sits in the Gold Coast Health and Knowledge Precinct, next to the Gold Coast University Hospital.
It has 21,000 students and a strong focus on health, medicine and dentistry. Campus life is busy, with clubs, sports facilities and shops.
02 · PressureWhat buyers needed.
GUGC wanted better ways to engage its students, whose interests span more than 80 student clubs.
It also wanted to make it simpler for students to use campus facilities, join clubs and connect with each other.
03 · AdaptationWhat we changed.
We partnered with GUGC to develop a broad online community platform for its students.
We began with in-depth interviews with students and Student Guild leaders. They helped us map different student journeys and understand what students needed and expected.
The goal was one digital hub with online sign-up and onboarding, forums, groups, online courses, facilities booking and an events calendar.